CINCINNATI, OH – August 27, 2015—Premier public relations and marketing firm The Eisen Agency has been tapped to direct the local and national media relations and public relations for leading Cincinnati based marketing and media buying firm Platinum Marketing Group.
The Eisen Agency will help Platinum Marketing Group increase their local and national brand awareness, and help position and place the firm in key industry based trade publications, and local and national media outlets. Platinum Marketing Group president Kim Wiest says she is constantly looking to develop strategies that will help grow her business, and help to share their story. “We look forward to this strategic partnership with a firm that has tremendous experience in directing the PR efforts of media and advertising agencies across the country. As a fellow agency owner, I am familiar with the work and success Eisen brings, and I am confident they will bring my objectives to life through innovative ideas and hard work.”
Eisen CEO and owner Rodger Roeser says, “The Eisen Agency is pleased to be directing the marketing communications for such a well led and smart group. They are like the majority of clients, professional services, just that we may have a tad more insight in this industry than some of the others we serve. This is a great, synergist relationship and we are excited to deliver.”
Roeser added that the outsourcing marketing activities is what agencies preach, yet so often, they attempt to undertake non-core competencies themselves or continue to hire a revolving door of in house PR folks to help them, which ultimately erodes their business and their brand. Roeser said Wiest sets an excellent example of leadership and focus.
Platinum Marketing Group was founded in 2002 by Wiest. The company is based in Cincinnati, Ohio and provides strategic media planning and buying services on a national and local level and represents such businesses as AE Door & Window, Penn Station Inc., Premier Health, Miami University, Germain Motor Company, The Cincinnati Zoo and many others. More information can be accessed at http://www.ThinkPMG.com.
About The Eisen Agency
The Eisen Agency is an award winning branding and branded communications firm, with offices in Cincinnati, Cleveland and Northern Kentucky. The agency works with organizations to assist them in creating a smoother and more predictable path to success, and as one of the nation’s foremost innovators in public relations and social media, The Eisen Agency develops, implements and manages the growth and reputation of brands in the retail, restaurant, automotive, manufacturing, legal, financial, real estate, healthcare, construction, industrial, and professional service sectors. More information can be accessed at http://www.TheEisenAgency.com or by calling 859.291.4302.