Calvin Toler Joins Aurora Casket

Funeral supplier announces hire of industry veteran

Aurora, IN— May 5, 2011 — Aurora Casket Company, the largest family-owned supplier in funeral service has recently added industry veteran Calvin Toler as a Strategic Account Manager.

Toler has been a licensed funeral director for more than 30 years and has worked with funeral firms across the country on merchandising and service enhancement. Based in Orlando, Toler will be responsible for business development and key account management throughout the southeast United States.

“The people, products, and programs from Aurora may be the best kept secret in funeral service,” Toler said. “I believe Aurora is the best positioned supplier to help independent funeral service providers take control of their future and succeed.”

After beginning his career in family funeral homes, Toler has worked with some of the most prominent names in deathcare, including Thomas-Pierce and Company, Batesville Casket, The Doody Group, The York Group and Matthews International. He was part of the design team that created the York Merchandising System.

“Calvin is a great asset to our clients and our company,” said Tim Dugan, senior vice president of sales and marketing at Aurora. “His experience in this profession speaks for itself and his knowledge of funeral service operations, merchandising and pricing strategies is a great advantage for our customers.”

For additional information about Aurora Casket, visit


About Aurora

Aurora Casket is the largest family-owned funeral supplier in America. Founded in 1890, the company operates five manufacturing facilities in the U.S. and Canada, and provides a full range of burial, cremation, and technology products to funeral home clients across America. Aurora is a fifth-generation family business, owned and operated by the Barrott and Backman families. For more information, visit


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Filed under business, casket, cemetery, cincinnati business, funeral

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