Aurora Hires Senior Vice President of Sales and Marketing

For Release

Media Contact                  Rodger Roeser, APR

The Eisen Agency


Aurora Hires Senior Vice President of Sales and Marketing

Aurora, IN – July 7, 2010 Aurora Casket today announces the hiring of Tim Dugan as senior vice president. In his role, Dugan will oversee and direct national brand, sales and communications efforts designed around Aurora’s purpose to create an honorable closure to every life.

Prior to joining Aurora, Dugan held a number of positions in sales and marketing for such organizations as Micro Target Media, Nestle Waters and Pepsi-Cola, where he actually began his career in 1990, eventually becoming the soft drink giant’s director of sales operations.

“Tim is a wonderful additional to our family owned organization,” Aurora president William ‘Bax’ Backman III says. “He will be a tremendous asset to our clientele across the country as we continue to provide the very best in funeral products and services to funeral homes across the country. Coming from outside the funeral profession, Tim brings a unique and fresh perspective to the challenges that our clients face each day.”

Dugan earned his MBA from Xavier University and his undergraduate BSBA degree from John Carroll University.

About Aurora

Aurora helps funeral professionals take control of their business by aligning with client families, simplifying their day-to-day management and operations, and creating future value for the funeral firm. Combining a rich history of quality and service with forward-thinking innovations in products and technologies, Aurora is the largest family-owned funeral supplier. Aurora caskets are proudly made in the United States and Canada, with headquarters based in Aurora, Indiana. Contact Aurora at 1-800-457-1111 or


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Filed under business, casket, cemetery, cincinnati business, funeral

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