Affordable Language Services Signs Top Greater Cincinnati Public Relations Firm
Language Services Organizations Names Eisen as Agency of Record For Sales, Growth Program
Cincinnati, OH — June 16, 2010 — Greater Cincinnati based Affordable Language Services has signed with Greater Cincinnati’s largest investor and public relations firm, The Eisen Agency, to enact a full scale marketing campaign and brand refresh. As part of Eisen’s brand development program, Affordable Language Services evaluated such things as key messaging, sales and marketing strategy, brand positioning and marketing collateral to better align their organization both internally and externally.
“Affordable Language Services has provided Cincinnati and many national clients with superior service, expert counsel and certified interpreters and translators for the past ten years,” The Eisen Agency president Rodger Roeser said. “We know that their reputation for providing exceptional customer service and distinct products will continue to help them stand above the competition.”
Affordable Language Services is based in Blue Ash with translation and interpretation services offered nationwide. The organization’s new campaign kicked off earlier this year with the tagline “The Smart Choice”, and includes foundational brand collateral, local and national publicity, direct response, online strategy and a sales program consistent with the overarching brand messaging.
“We knew that The Eisen Agency would provide us with more than a unique brand identity and logo. We wanted to achieve better sales numbers for our organization, and it seemed to me other agencies wanted to sell me advertising rather than counsel me on how to grow my business – I mean, isn’t that why you advertise? Eisen is different, and we are confident that they are the right agency for the job,” Affordable Language Services director Lynn Elfers said. “Their honesty and expertise combined to form a tailored strategic marketing plan and sales path for our business which honed in on our greatest skill sets and experience.”
For more information about The Eisen Agency, visit www.TheEisenAgency.com.
About Affordable Language Services
Affordable Language Services provides interpretation, translation, transcription, education/training and marketing support in more than 150 languages including American Sign Language. In addition, all translators have relevant certifications and/or degrees and most have more than 10 years of experience. Affordable Language Services, The Smart Choice. For more information about Affordable Language Services, visit www.AffordableLanguages.com.
About The Eisen Agency
The Eisen Agency is the largest investors and public relations firm in Greater Cincinnati, and works with clientele in the healthcare, pharmaceutical, restaurant, retail, government, commercial and professional services sectors. The award winning investor and public relations firm offers both traditional and non traditional public relations services, including podcast development, viral, experiential and promotions. Privately owned, The Eisen Agency has a proud record of community relations including its Operation Outreach Program and The Eisen Agency Scholarship Fund. More information can be accessed at www.TheEisenAgency.com.